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Working with the Media
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Course description
Working with the Media: Creating a positive working relationship, gives your students the foundation they will need to interact in a meaningful way with members of the media.
Over the course of one day, they will learn how to be interviewed successfully, how to provide information to the media, how to build efficient media packages, and how to craft useful and effective press releases. The course wraps up with a look at developing relationships with members of the media.
This course comes with many useful features including an instructor guide, student manual, assessments, quick reference guide, and much more.
Course outline
How to Use This Guide
Session One: Course Overview
Session Two: Being Interviewed
As a Citizen
As a Media Spokesperson
Session Three: Providing Information to the Media
Security of information and files
Attribution
Different types of media
Session Four: Developing a Media Package
Session Five: Press Releases
Session Six: Developing Media Relationships
Recommended Reading List
Post-Course Assessment
Pre- and Post-Assessment Answer Keys
Personal Action Plan
What you get
Instructor Guide
Velsoft Instructor Guides are the core of each training course. Our Instructor Guides lay out the training in simple, easy-to-follow instructions. You can also customize the Instructor Guides in order to personalize your training.
Student Manual
Each Instructor Guide - for each course - is paired with a Student Manual that you can present to your participants. This customizable Student Manual gives each participant the student version of the course you will be teaching.
Powerpoint Deck
Courseware from Velsoft is designed to give you everything you need for use in the classroom or workshop. This includes PowerPoint slides for classroom use, prepared for you in advance.
Quick Reference Guide
Quick Reference Guides are a favorite tool for trainers to provide to their learners. Each Quick Reference Guide summarizes in two pages the most important elements in each courseware title.
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Fully customizable
Easily make any changes to the material you like. Simply open in MS Word or Google Docs and localize the content to meet your training needs.
Unlimited reprinting
Print only what you need, when you need it. Print as many copies at your location as you like - forever. This includes editing and printing.
Unlimited users
Train as many people at your location as you like - forever. There is no per-user pricing or limit on the number of people that can be trained.
No annual renewal fees
This course comes with a perpetual license which means once you purchase it you never have to pay anything ever again.
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